Tour de France Business Tent

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Tour de France Business Tent

Mark your calendar for 2 and 3 July when Denmark’s five branding consortiums and The Confederation of Danish Industries invite you to join the conversation, get inspiration and enjoy the activity in our joint business tent in the goal cities Nyborg and Sønderborg!

Tour de France starts in Denmark on 1-3 July and you are invited to join the bike party and visit our shared company tent with colleagues, business partners and family and friends. It takes place at Cirkuspladsen in Nyborg on 2 July and at Hotspot 3 in Sønderborg on 3 July in the period 11.00-19.00.

Meet your branding partner in the business tent
Denmark’s five branding consortiums, Creative Denmark, Digital Hub Denmark, Food Nation, Healthcare Denmark and State of Green participate together with The Confederation of Danish Industries with a business tent in the goal cities Nyborg and Sønderborg. The focus is on positioning Denmark’s strongholds and ambitions in the areas of sustainability, innovation, digitalisation and partnerships.

The tent is strategically located close to the target area in both Nyborg and Sønderborg, where we invite you to join the conversation and get involved in the exciting activities. Food Nation organises two events in the tent, focusing on respectively health via the Climate Dietary Guidelines in Nyborg and food loss and waste in Sønderborg.

Programs

2nd of July, Nyborg from 1.00-1.45 pm.

The health of the global population has evolved into one of the greatest challenges of the 21st century with an increasing number of people affected by lifestyle diseases and over 2 billion people not having regular access to safe, nutritious, and sufficient food. For the first time ever, the Danish official dietary guidelines has good advices on how to also eat more climate-friendly. Most people might know that eating less sugar, fat and salt and more greens is good for health and vitality. But how do you put together a diet that is better for the climate?

  • 1.00-1.05: Welcome and the burning platform
    Lise Walbom, CEO Food Nation
  • 1.05-1.15: Introduction to the climate diet councils and how much they can contribute to climate change (both in the food service sector and among consumers)
    Per Krogsgaard Christiansen, Director of Innovation and Development, Danish Veterinary and Food Administration
  • 1.15-1.45: Panel discussion: How can we all contribute?
    Moderated by Lise Walbom, CEO, Food Nation

Panelists: Per Krogsgaard Christiansen, Director of Innovation and Development, Danish Veterinary and Food Administration, Leif Nielsen, Director Food and Drinks, Confederation of Danish Industries, Bettina Rørbæk, Product and Marketing Manager, Tenax Herring and Martin Jørgensen, Founder, Skarø Icecream.

3rd of July, Sønderborg from 3.00-3.45 pm.

With one-third of all food lost or wasted, representing 8% of global greenhouse gas emissions, food loss and waste is one of the biggest global challenges and calls for immediate action. The total amount of food lost or wasted globally, corresponding to 1.6 billion tons of food, is altogether worth approximately $1.2 trillion USD. Reducing food loss and waste is therefore not only a necessary step to sustainable development, but also good business. Join us for a debate on how we all can contribute to a green future.

  • 3.00-3.05: Welcome
    Lise Walbom, CEO, Food Nation
  • 3.05-315: Introduction to food loss and waste challenges in Denmark and globally, and how both consumers and industry can contribute. TBC
  • 3.15-3.45: Panel discussion: How can we all contribute?
    Moderated by Lise Walbom, CEO, Food Nation

Panelists: Leif Nielsen, Director Food and Drinks, Confederation of Danish Industries, Lea Gry Von Cotta-Schønberg, Director, Fødevarebanken, Søren Sloth Møller, Senior Sales Director, Essentia Protein Solutions, Torben Funder-Kristensen, Head of Industry Affairs, Danfoss Climate Segment

Have you ever been served gourmet food from a bike?
In Denmark, food experiences are much more than ingredients and what is on the plate. Therefore, you can also meet the “bike chef” (Cykelkokken), Morten Kryger Wulff at the business tent in Nyborg and Sønderborg.

The bike chef will serve tastings based on regional dishes from the start and finish cities based on local ingredients along the route. In addition, there will be local participants and exhibitors from resp. Nyborg, Sønderborg and surroundings.